Are you just beginning to build an entirely new website, or perhaps rebranding an existing company or blog? Whatever it is, you'll require a domain registration. A domain name represents your identity on the World Wide Web.
It allows you to distinguish yourself from other brands. If you're looking to bring your company or skills online, then you must invest some time to select the ideal domain name.
Sooner or later, you'll be in a dilemma selecting a domain name that is suitable that will work for the website. This is the reason we've 10 essential factors to take into consideration when choosing a domain:
Key Factors To Look At While Choosing A Domain Name
1. Make it easy and predictable.
According to the words of a famous scientist...
So, keep your names brief and memorable. Simple for people to write as well as pronounce. If it makes sense, then use the first of your brand's name, assuming that you've got brand name initials.
WHO.int for the World Health Organization is an excellent illustration. FB.com is a shorter version of Facebook.com is another suggestion to take a cue from.
Keeping your domain name short and predictable will allow people to spread the word about your site via word-of-mouth. To ensure that the domain name isn't too long or reliable, here's an easy trick. Share it with your most trusted acquaintances and seek their opinions before making a purchase.
2. Beware of numbers and hyphens.
As previously mentioned your domain name must be easy to remember. While keeping the domain name as simple as possible make sure you avoid hyphens and numbers. These are distractions that are frequently misunderstood.
But you may be thinking, "What is the worst scenario that can occur using numbers or hyphens in my domain name?"Don't forget that people who come across your website will not know what the numbers represent.
Whether they are an actual character or numeral, or whether it's better to spell out. If you make searching for your site too difficult the searchers are likely to become annoyed. You may be sending them to sites owned by your competition.
3. Keep it short. Be specific.
When you are choosing the length of the domain name it is important to keep it as short as possible. This is considered to be wise since your domain name is relatively simple to remember. Does it mean that smaller names are always the best choice? No! Specificity and brevity are the key terms here. Besides this, you should make use of as few phrases as it is possible.
A great domain name must never be overly broad, or too narrow. If its length is in the upper range of size, then the wrong kind of people could be attracted to your site. If your domain is too small it could mean you are expanding your scope of operations someday.
As a bonus, make sure that your domain name is local to the market you are targeting. If your market is local, think about adding your state or city + the relevant keyword, or a similar word of your preference. E.g., TexasPlumber.com, PhoenixGlassRepair.com, etc.
4. Take a look at the possibilities of synonyms
What do you do if your desired domain name is already registered? It can be a hassle and frustrating to begin the process over. And, of course, all the other domains may be registered as well.
How can you conquer this issue? The answer is simple: locate relevant synonyms or similar words that would be appropriate to the brand. Turn into a thesaurus to find the listing of synonyms that can be a good alternative to domains that aren't available.
On an additional note, the dictionary will provide you with "out of the box" thinking. Finding unique domain names is also easier and you might be able to get an even better domain name.
5. Choose a symbolic, intuitive name
A symbolic name can make an enormous difference. A symbolic name can help you market your brand. How do we determine whether the name is symbolic or not? Well, a domain name can be considered symbolic if it's distinctive, simple to remember, understandable and reliable.
The main goal should be the domain name has the potential to be a strong endorsement for any of your goods or services. Likewise, an esoteric domain name must be clear or logical.
It should provide a solid impression of your site immediately off the bat. Any word could be symbolic. Did you ever think it was possible that "Apple" could be brandable but now it is right?
6. Choose a proper domain extension
Does the domain extension play an important influence on the creation of domain names? For reasons of marketing and customers, an appropriate domain extension is essential. It is recommended to choose".com" as a domain extension ".com" domain extension, but why is that?
Because .com is among the oldest domain extensions, and Internet users are generally comfortable with the extension. This is the reason why using a .com Domain name .com could help improve the confidence of your customers and improve the impression of the brand.
To get a sense of the current attitudes of users towards this extension .com top top-level domain (TLD), ICANN conducted a study of 5,452 people all over the world. According to the results, 91% of people consider".com," ".net," and "org" as their top three choices ".com", and ".net" as well as the "org" extensions as their preferred destinations across the Internet.
7. Do not be worried Don't be stressed if ".com" is taken
What happens if you discover that What happens if ".com" Top Level Domain (TLD) of your preferred domain has been already taken? Keep calm. There are other domain extensions you could investigate. The good thing is that the names (".net", ".org", ".co", ".edu", ".biz", ".review", ".photography", ".biz", ".me", ".ly", etc.).) are as great for branding as .com TLD.
The study of domain name preference conducted by the Domain Name Association in 10 countries received 5,000 responses. In the study, the majority of respondents believe that there should be more extension options.
In countries that have advanced Internet marketplaces (the US, the UK and Australia) 50 percent and 60% of respondents said there should be more choices. For Internet users in rapidly developing markets (China or India), the percentage is between 66% and 75%.
8. Choose a fast TLD extension
Just so you know, domain name sells quickly. It is imperative to register for a domain name. Therefore, you should purchase your domain as quickly as you can now when possible.
Registering your domain is straightforward. Start by creating an account with an online Domain registrar (if you do not have one yet). When your account is established you can make use of a credit card (or any other payment method that is available) to make payment and complete the transaction.
That's all there is to it. If you're having issues with choosing your domain name quickly, try AccuWebHosting to find suggestions for other domain names.
9. What happens if your domain is being used
In two posts in the past, I discussed some alternative domain extensions. Are you dissatisfied? Would you prefer to have the domain name by any means? The initial step would be to verify and ensure you are sure that your domain isn't being used (i.e. it is not linked to an active hosting account).
It's common for many people to purchase the domain name, and then later, offer it for sale. A registry of verify domain availability will likely inform you when the domain is to be sold.
If the domain name isn't available and you want to contact the owner via their website that is parked, assuming the domain has been parked. You can also get their contact details through WHOIS.
If you are unable to locate any contact information for the owner of the domain, there's a good possibility that the domain is being offered for sale on domain-flipping marketplaces or auction-based selling sites like Afternic Sedo or Sedo, for instance.
Note: Use the name checker tool to see if your desired name is available for social accounts and websites.
10. Don't think too much, just utilize the domain name generator
Engaging your brain power is ...(let's simply say) non-productive. This is the reason why it's best to seek the assistance of an efficient domain name generator.
There are numerous of them available online. All you have to do is search for keywords or phrases relevant to your business, and it will give you a list of names.
If you are unsure about the logic behind the generated domain names, it's normal. Trust me when I say it's. You do know that you don't have to select any of those names.
It is still logical, however, because either way these domain names should have widened your mind and stimulated your creativity. Hope you've found this article useful! Do let us know if you believe we've missed some important aspects in the comment section below!